Tuesday, 17 January 2012


EA have today announced the beginning of an extensive and exclusive creative collaboration between Katy Perry, one of today’s biggest superstars, and The Sims. In collaboration with Perry The Sims Studio plans to develop multiple games within The Sims franchise featuring special Katy Perry themed in-game content and virtual goods. The relationship kicks off with a special Collector’s Edition for The Sims 3 Showtime, launching in March 2012.

Katy Perry became the first artist in history to spend 52 consecutive weeks in the top 10 of the Billboard Hot 100. Perry’s Teenage Dream produced five #1 hits, an accomplishment equal only to Michael Jackson’s Bad album and making her the only female artist in history to achieve this feat.

Katy Perry will work closely with The Sims Studio to create accessories, clothing, hairstyles, furniture and props in The Sims games which celebrate's the imagination that she brings to her performances, music videos and life.

Available for pre-order today on Origin, the Collector’s Edition includes The Sims 3 Showtime Expansion pack, plus downloadable content including an Ultimate Stage bonus venue, iconic Katy Perry themed items, and an exclusive poster. This iconic content includes fashions, a guitar, a hairstyle and various Katy Perry themed stage props.

In addition to the Katy Perry themed Collector’s Edition, a Limited Edition version of The Sims 3 Showtime is also available for pre-order. When pre-ordered, these products feature the Ultimate Stage bonus venue. Players can place this fully customizable venue in their world and will be able to use it as an additional stage for their Sims to perform on, complete with in-game props, backgrounds, lights and special effects.

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