Mass Effect 3, Kingdoms Of Amalur Content cross promotion detailed in video

EA has released a video detailing the cross promotion of the Mass Effect 3 and Kingdoms of Amalur demos.

Announced earlier this week the cross promotion will reward fans of both Reckoning and Mass Effect. By playing the upcoming demos for both Reckoning and Mass Effect 3, gamers will receive special in-game items, including Mass Effect inspired, Omni-blade daggers in Reckoning and special Reckoning-themed armor and assault rifle in Mass Effect 3.