Turn 10 Studios have today released the launch trailer for its Xbox 360 exclusive racer 'Forza Horizon' revealing a release date for the demo of the game. 

Players who download the Forza Horizon demo from Xbox LIVE on October 9th and then purchase and play the full game online will receive a specially designed 2013 SRT Viper GTS, celebrating Forza Horizon's "gone-gold" status.